Wedding & event planning based in winston-salem, nc

Calm, intentional planning that brings clarity and ease to every event.

thoughtully planned events - handled with

intention, humor, & a very detailed checklist

love stories

Madison & jonathan / View

Photography: Enowen Photography

Sadie & evan/ View

Photography: Ali Nicole Photography

savannah & nathan/ View

Photography: Alli Campbell Photography

Sometimes, the best way to begin is with a conversation.

Meaningful weddings begin with intention—and a conversation. Share your vision with us below, and let’s explore how we can bring it to life.

  • "The Intent became the best decision we could have ever made!"

    WE COULDN'T HAVE DONE IT WITHOUT THE INTENT!! From consulting with Payton on Day 1 of planning, we knew we needed her and her team by our sides throughout the wedding process and on our special day. Payton quickly became not only a trusted vendor, but a trusted friend. Through coordinating with vendors, envisioning what the details would look like and actually executing our day seamlessly, choosing The Intent became the best decision we could have ever made! I felt so confident and filled with so much joy the day of our wedding, and I truly believe it was because of all the behind the scenes work Payton and her crew did. To anyone getting married, make the first right step by choosing to work with the Intent — I promise you won’t regret it!

    -Elise

  • "truly went above and beyond in every way and made the entire planning process feel effortless"

    We cannot recommend Payton and her team enough. She is a dream. She truly went above and beyond in every way and made the entire planning process feel effortless. She is incredibly organized, detail-oriented, and genuinely one of the sweetest people to work with. From start to finish, we felt completely supported and confident that everything was handled. Our wedding day ran seamlessly because of her, and we are so grateful for all the care and hard work she put into making our day so special.

    -Katherine

  • "It genuinely felt like I was planning my wedding with my best friend"

    I truly cannot recommend Payton enough! My husband and I worked with her for our May 2025 wedding, and from day one I knew we were in the best hands. She is incredibly sweet, kind, and has the best personality — it genuinely felt like I was planning my wedding with my best friend.
    Her attention to detail is amazing. She knew all the right questions to ask and completely eased any nerves I had leading up to the big day. Because of her, our wedding day ran so smoothly. She was always quick to respond and answered my million and a half questions with nothing but patience and kindness.
    Our wedding parties also loved working with her — it truly felt like having a friend right there with us on our wedding day. If you’re looking for a wedding planner or even someone to help manage your day, you absolutely need to work with Payton!

    -Alex

  • "Noticed every detail, anticipated needs before we even voiced them, and handled everything with such calm professionalism"

    We truly could not have asked for a better wedding coordinator. From start to finish, Payton was incredibly caring, attentive, and genuinely invested in making our day perfect. She noticed every detail, anticipated needs before we even voiced them, and handled everything with such calm professionalism. Knowing she was there allowed us to fully enjoy our wedding day without stress. If you want someone who truly cares and goes above and beyond, look no further!

    -Carolyn

  • "one of THE BEST investments we made for our wedding"

    Payton was one of THE BEST investments we made for our wedding. Not only does she bring kindness to every interaction, she really filled in the gaps in terms of task and logistics and made sure everything ran smoothly. We were able to be fully present and enjoy our wedding day because of her, and I'm so thankful for that! Additionally we didn't have to worry about coordinating clean up or item return. 10/10 recommended.

    -Deja

let's connect

begin your story

Share your vision with us below!